DEFCON Impladent Stand. Fair INFARMA

Impladent DEFCON Tissue Care ®
Madrid, Spain

The company’s commercial brand Impladent DEFCON Tissue Care ®, specialized in the design and production of dental implants, needed a stand that was easily seen in a sea of stands. A place with character to convey the brand values and give a feeling of modernity and dynamism. We proposed the stand as a great surface that folds in on itself, a C-shaped wave.

With its rippling, it generated a variety of spatial situations that would allow a differentiation of areas: an open area for general public, an elevated area for business, and a small theatre for events and presentations.